Tampa Bay Car Detailing Report 2027.
What 469 detailers tell you, and what they don’t.
Every listing on Detailer Atlas is built by reading the business’s own website, writing down only what it states, and re-checking it each month. Put together, those 469 mobile and shop-based car detailers across 26 Tampa Bay areas give a picture of the local detailing market that nobody else publishes. Data as of Nov 7, 2026.
Press summary
- A ceramic coating costs about three full details. 341 of 469 Tampa Bay detailers (72.7%) publish package prices on their own website. In the starting prices they quote, the median is $599 for a ceramic coating, $199 for a full detail and $80 for an exterior wash.
- Three in four detailers come to you. 346 of 469 detailers (73.8%) publish no street address: they work at your home or office and name the area they serve instead. Only 71 (15.1%) say they bring their own water and power, so most mobile detailers need your tap and outlet.
- Fewer than one in five say they are insured. Only 85 of 469 detailers (18.1%) say on their website that they are insured, and 67 (14.3%) name a detailing or coating certification, even though 77% sell coatings that cost hundreds of dollars.
Free to quote and chart with a link to this page. Questions about the data: hello@detaileratlas.com.
A ceramic coating costs about three full details.
341 of 469 Tampa Bay detailers (72.7%) publish package prices on their own website. In the starting prices they quote, the median is $599 for a ceramic coating, $199 for a full detail and $80 for an exterior wash.
| Ceramic coating (37) | $150–$750 · median $599 | |
|---|---|---|
| Full detail (30) | $156–$279 · median $199 | |
| Interior detail (28) | $84–$150 · median $125 | |
| Basic or standard detail (44) | $80–$156 · median $100 | |
| Maintenance wash or plan (16) | $61–$125 · median $90 | |
| Exterior wash (39) | $33–$199 · median $80 |
Method: For each detailer we recorded one quoted price line from its own website, put it into a job type, took the lowest dollar amount in it, and report the median and middle half across detailers (job types quoted by fewer than ten are left out). Download the numbers (CSV)
Ceramic coating is now standard; paint film is not.
77% of detailers offer ceramic coating and 74.8% paint correction, almost as many as do a basic exterior wash (82.1%). Paint protection film, which needs a shop and training, is offered by only 22.2%.
| Exterior wash & wax | 82.1% | |
|---|---|---|
| Ceramic coating | 77% | |
| Paint correction | 74.8% | |
| Interior detailing | 72.7% | |
| Mobile detailing | 65.5% | |
| Full detail | 46.3% | |
| Boat detailing | 43.5% | |
| Maintenance washes | 37.7% | |
| Fleet detailing | 28.1% | |
| Paint protection film (PPF) | 22.2% | |
| RV detailing | 15.4% |
Method: Services are recorded as each business lists them on its own website, mapped to eleven standard categories; a service the site doesn’t mention counts as not offered. Download the numbers (CSV)
Three in four detailers come to you.
346 of 469 detailers (73.8%) publish no street address: they work at your home or office and name the area they serve instead. Only 71 (15.1%) say they bring their own water and power, so most mobile detailers need your tap and outlet.
| No published street address | 346 · 73.8% | |
|---|---|---|
| List mobile detailing | 307 · 65.5% | |
| Say they bring their own water and power | 71 · 15.1% | |
| Published street address (shop) | 123 · 26.2% |
Method: A detailer counts as mobile when its own website and matched Google profile give no street address; water and power are counted only where the business’s own site says it carries them. Download the numbers (CSV)
Where the detailers are.
Tampa has the most choice, with 73 detailers based in or serving it, followed by St. Petersburg (46) and Bradenton (36); those three hold 33% of the region’s detailers. The thinnest choice of the 26 areas with a listed detailer is in Seminole (4), Plant City (4), Dunedin (5).
| Tampa | 73 | |
|---|---|---|
| St. Petersburg | 46 | |
| Bradenton | 36 | |
| Lakeland | 30 | |
| Largo | 30 | |
| Winter Haven | 30 | |
| New Port Richey | 27 | |
| Clearwater | 24 | |
| Brandon | 22 | |
| Apollo Beach | 18 | |
| Riverview | 17 | |
| Wesley Chapel | 17 | |
| Land O' Lakes | 15 | |
| Lutz | 13 | |
| Brooksville | 11 |
Method: Each detailer is counted in the area it is based in and in any other area its own website says it serves; counts are detailers in our directory, not a census of every business. Download the numbers (CSV)
Weekends are working days.
Of the 379 detailers with published opening hours, 76.8% work on Saturday, 43.3% on Sunday and 42.2% seven days a week. 38.5% work past 6pm on at least one day, so an after-work detail is easy to find.
| Open on Saturday | 291 · 76.8% | |
|---|---|---|
| Open on Sunday | 164 · 43.3% | |
| Open seven days a week | 160 · 42.2% | |
| Start before 8am on some day | 110 · 29% | |
| Work past 6pm on some day | 146 · 38.5% |
Method: Opening hours come from each business’s own website or its Google Business Profile, re-checked monthly; shares are of the detailers that publish hours. Download the numbers (CSV)
Fewer than one in five say they are insured.
Only 85 of 469 detailers (18.1%) say on their website that they are insured, and 67 (14.3%) name a detailing or coating certification, even though 77% sell coatings that cost hundreds of dollars.
| Say they are insured | 85 · 18.1% | |
|---|---|---|
| Name a certification | 67 · 14.3% | |
| Say they offer a maintenance plan | 152 · 32.4% | |
| Family-owned (as stated) | 35 · 7.5% | |
| Veteran-owned (as stated) | 7 · 1.5% |
Method: We read each business’s own website for insurance wording, certifications, maintenance plans and ownership, and counted only what is written there; we don’t see the policies or certificates. Download the numbers (CSV)
The IDA is the certification detailers name most.
Of the 67 detailers that state a certification, 14 name the International Detailing Association, followed by 3M (9), XPEL (9), System X (8). 18 (26.9%) say only “certified installer” without naming who certified them.
| IDA (International Detailing Association) | 14 | |
|---|---|---|
| 3M | 9 | |
| XPEL | 9 | |
| System X | 8 | |
| Ceramic Pro | 4 | |
| STEK | 3 | |
| NanoPro | 2 | |
| Gtechniq | 1 | |
| IGL | 1 | |
| Feynlab | 1 | |
| CQuartz / CarPro | 1 | |
| No program named | 18 |
Method: Certification wording is taken from each business’s own website and matched to the program or manufacturer it names; one detailer can name more than one. Download the numbers (CSV)
Four in ten let you book online.
176 detailers (37.5%) let you pick a slot and book on their website; for the rest, booking still means a call or a message. 62 (13.2%) advertise same-day service.
| Phone is the main contact | 88.9% | |
|---|---|---|
| Book online | 37.5% | |
| Publish a business email | 20.3% | |
| Offer same-day service | 13.2% | |
| Sell gift cards | 9.2% | |
| Military discount | 0.9% |
Method: Booking options and conveniences are recorded as each business advertises them on its own website; shares are of all listed detailers. Download the numbers (CSV)
A stable market from month to month.
In our first monthly re-check (2026-11-07) of 463 listed detailers, 0 had closed and 6 new detailers qualified. 979 of 982 business web pages still answered, and none of the 431 matched Google profiles was marked closed.
| Listings re-checked | 463 | |
|---|---|---|
| Matched on Google | 431 | |
| Marked closed on Google | 0 | |
| New detailers found | 6 | |
| Details changed | 0 | |
| Closed | 0 |
Method: Every listing’s website and sources are re-fetched each month and checked against its Google profile for closure, changed details and new openings; counts come from the dated ledger of that re-check. Download the numbers (CSV)
Shops do the film work; mobile detailers take the bookings.
38.2% of the 123 detailers with a shop offer paint protection film, against 16.5% of the 346 mobile ones, and shops are more than twice as likely to name a certification (24.4% vs 10.7%). Mobile detailers are the easier ones to book: 42.5% take bookings online (shops: 23.6%) and 48.1% of those with hours work on Sunday (shops: 31.5%).
| Offer paint protection film: shops | 38.2% | |
|---|---|---|
| Offer paint protection film: mobile | 16.5% | |
| Name a certification: shops | 24.4% | |
| Name a certification: mobile | 10.7% | |
| Offer ceramic coating: shops | 86.2% | |
| Offer ceramic coating: mobile | 73.7% | |
| Book online: shops | 23.6% | |
| Book online: mobile | 42.5% | |
| Open on Sunday (of those with hours): shops | 31.5% | |
| Open on Sunday (of those with hours): mobile | 48.1% |
Method: Detailers are split by whether they publish a street address (shop) or not (mobile), as in finding 3; services, certifications, booking and hours are counted as each business states them, and Sunday shares are of the detailers in each group that publish hours. Download the numbers (CSV)
Cite this report.
Detailer Atlas, “Tampa Bay Car Detailing Report 2027”, data as of Nov 7, 2026. https://detaileratlas.com/report/2027About the data.
- What it covers: the 469 car detailers listed on Detailer Atlas on Nov 7, 2026, based in or serving Tampa Bay (Hillsborough, Pinellas, Pasco, Hernando, Manatee and Polk counties). It is our directory, not a census: some businesses aren’t listed yet.
- Stated, not verified: prices, services, insurance and certifications are counted as each business states them on its own website. We don’t infer them, and a business that doesn’t mention something is counted as not stating it. Quoted prices are starting prices; the final price depends on the vehicle’s size and condition. How we check.
- No personal data: the CSV files hold only aggregated counts, shares and prices, no business names, phone numbers or addresses.
- Corrections: if a listing is wrong, tell us and we fix it; see corrections and updates.
Instagram has overtaken Facebook.
53.3% of detailers link an Instagram account from their website, against 39.4% for Facebook and 11.3% for TikTok. Nearly all (97.9%) have a Google Business Profile, which is where most customers read their reviews.
Method: Social profiles are counted where the business’s own website links to them; Google Business Profiles are those we matched to the business by phone, website or address. Download the numbers (CSV)